Business Analytics

Whether you’re selling on a website or a marketplace, we’ll help you track important business performance metrics and...

Woman smiling while looking at a phone and sitting at a coffee shop

Small BusinessOperations

What are fixed costs: Understanding the importance for small businesses

Understanding fixed costs and how they impact the day-to-day operations is essential for anyone looking to start or expand a business.

AuthorPayPal Editorial Staff

Showing page 1 of 2

Small BusinessOperations

What is a break-even analysis and how can you calculate it?

AuthorPayPal Editorial Staff

Feb 11, 2025Article4 mins read

Small BusinessOperations

How to track expenses for small businesses

AuthorPayPal Editorial Staff

Feb 3, 2025Article3 mins read

Small BusinessOperations

25 sales KPIs you should be tracking: The importance of metrics for performance

AuthorPayPal Editorial Staff

Feb 3, 2025Article4 mins read

Small BusinessOperations

Measuring online success: KPIs and metrics to consider

AuthorPayPal Editorial Staff

Mar 24, 2024Article7 mins read

Small BusinessOperations

Measuring online engagement: An introduction to customer engagement metrics

AuthorPayPal Editorial Staff

Feb 26, 2024Article5 mins read

Small BusinessOperations

How to master sales forecasting

AuthorPayPal Editorial Staff

Dec 28, 2023Article7 mins read

Small BusinessOperations

What is cost of goods sold (COGS) and how to calculate it

AuthorPayPal Editorial Staff

May 22, 2023Article5 mins read

Small BusinessOperations

How to evaluate business analytics data and seasonal performance

AuthorPayPal Editorial Staff

Aug 24, 2022Article4 mins read